Neil Patel : How to Get Snapchat Friends (When Nobody Knows You)

Neil Patel https://neilpatel.com by Neil Patel Snapchat is an invaluable tool for growing just about any business or personal brand. To use it well, you need to get more Snapchat friends. While Instagram is awesome for showcasing products and edited ā€œbest versions,ā€ Snapchat kills it at being completely natural. It doesn’t hurt that 293 million people are active on that platform […]

Neil Patel : How to Do Paid Social Without Cookies

Neil Patel https://neilpatel.com by Neil Patel Google made a big splash when they announced the end of third-party cookies in Chrome, and Apple has announced a similar change.Ā  It’s a huge shift for social media marketers, so what can you expect cookieless paid social to look like? Google’s answer to the end of third-party cookies is the Privacy Sandbox, which will […]

Neil Patel : 15 Email Personalization Techniques That Work

Neil Patel https://neilpatel.com by Neil Patel As a marketer or business owner, you know email marketing is a powerful tool. Its popularity among consumers is climbing. You might have already implemented email personalization to some extent, like addressing customers personally, but you can take it further. This article looks at 15 email personalization techniques you can apply to your marketing. Before […]

Neil Patel : 12 Qualities of Great Content Marketers

Neil Patel https://neilpatel.com by Neil Patel Content marketing costs 62 percent less than outbound marketing. Despite that, it generates three times more leads. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer. To help you do that, I’ll highlight […]

Neil Patel : 10 Ideas For Killer YouTube Ad Creatives

Neil Patel https://neilpatel.com by Neil Patel Ad creatives are the ads served to users on a social media or digital media platform. On YouTube, these are most often video ads and may include images, video, audio, and text. When combined, these creative elements form a full video advertisement. YouTube ads are just another way to expand your reach. To ensure your […]

Neil Patel : A 15 Step Checklist to Prepare Your E-Commerce Site for Black Friday and Holiday Shopping

Neil Patel https://neilpatel.com by Neil Patel 30 percent of all retail sales occur between Black Friday and Christmas. This means preparing your e-commerce site for this busy period is essential to success. The good news is, small changes can make a big difference to your revenue. The level of competition for Black Friday e-commerce sales is off the charts, which means […]

Neil Patel : Secondary Goals: Track These GA Events If You’re Doing A/B Testing

Neil Patel https://neilpatel.com by Neil Patel A/B testing is brilliant. It lets you compare two or more versions of the same page element, paid ad, or another variable to see which one performs the best. In other words, it’s a key way to improve your content, increase user engagement, and boost conversion rates across your site. What’s not to like? Additionally, […]

Neil Patel : How to Use Transcription Services to Repurpose Your Content

Neil Patel https://neilpatel.com by Neil Patel Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. With this in mind, new and updated content is crucial to any successful digital marketer’s strategy. How can you generate new content without spending […]

Neil Patel : Headless CMS: What it is and How it Helps Websites Scale

Neil Patel https://neilpatel.com by Neil Patel Using a traditional content management system (CMS) architecture has been the standard for front-end web management. When you use a traditional CMS architecture, your content is stored in a single system or database. Unfortunately, this means everything from the front-end website to backend administration tools relies on one system, making scaling difficult. As enterprises strive […]

Neil Patel : How to Capitalize on Misspellings and Typos in Social Listening

Neil Patel https://neilpatel.com by Neil Patel I’ll let you in on a secret. People are talking about you online. Whether it’s a direct @ mention on social media or involvement in an untagged rant—the likelihood is, there’s a lot of conversations occurring on ā€œdark socialā€ that you don’t know about. For the most part, brand mentions are a marketing score (even […]

Neil Patel : 10 Best Practices for Squarespace SEO

Neil Patel https://neilpatel.com by Neil Patel If you’re looking to build an SEO-friendly website, Squarespace is a solid choice. It offers easy-to-use templates and plenty of SEO tools to help your site rank better in Google search results. Not sure where to get started? I’ll guide you through everything you need to know about Squarespace SEO, including what best practices to […]

Neil Patel : 10 Best Practices for Joomla SEO

Neil Patel https://neilpatel.com by Neil Patel Getting your business active online has never been more critical. Yes, even if you’re a brick-and-mortar brand, you need an online presence. Research shows that 87 percent of shoppers start their product search through digital channels—and missing out on prospective leads is a loss for any business. While looking around for a content management system […]

Neil Patel : How to Streamline PHP for SEO

Neil Patel https://neilpatel.com by Neil Patel There’s a lot of misconceptions about PHP for SEO. Many people don’t understand it, what it is, how we use it, and how it impacts our SEO. The good news is that you don’t likely have much to worry about. PHP can make your website better for SEO and better for your users. The key […]

Neil Patel : 10 Best Practices for Drupal SEO

Neil Patel https://neilpatel.com by Neil Patel Focusing on Drupal SEO ensures the hard work you put into your site helps you actually reach customers. Like other platforms, Drupal has specific SEO features and strategies that ensure your changes are communicated from Drupal to search engines. Whether you are using your Drupal website for e-commerce or building a content-driven brand, such as […]

Neil Patel : 10 Practices for Wix SEO

Neil Patel https://neilpatel.com by Neil Patel If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support.Ā  On the downside, Wix SEO limitations often come in for criticism, but that […]

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